Imagine an asset where the supply of new units is halved approximately every four years. Automatically. Regardless of what politicians, central banks, or markets think about it. <\/p>\n\n
That is exactly what Bitcoin is.<\/p>\n\n
Every four years, something called a halving occurs. The reward that the computers running the network receive for their work is halved. Simply put: fewer new bitcoins enter circulation. If demand remains unchanged or grows, and supply decreases, what happens to the price? <\/p>\n\n
History answers that question quite clearly.<\/p>\n\n
Halvings have occurred in 2012, 2016, 2020, and most recently in April 2024 (Bitcoin halving history, Coinbase<\/a>). Each time, the same pattern has followed: the price rises sharply during the 12 to 18 months that follow, reaches a peak, corrects downward, and then begins to gather momentum for the next cycle. In the most recent cycle, Bitcoin reached a new all-time high of $126,296 in October 2025 (CoinMarketCap<\/a>). <\/p>\n\n However, something interesting is happening now. The cycles are changing slightly in character. <\/p>\n\n Previously, it was private individuals who drove the upswings. Now it is institutions, pension funds, and corporate treasury departments that are buying. When spot-based Bitcoin ETFs were launched in the United States in January 2024, the door opened for entirely new capital (SEC, approval of spot Bitcoin ETF, January 2024<\/a>). Bitcoin actually reached a new all-time high even before the 2024 halving, something that has never happened before. Institutional capital does not wait for the starting signal. <\/p>\n\n What does this mean for you as a business owner?<\/p>\n\n It means that Bitcoin will likely not behave as extremely up and down in each cycle as before. The fluctuations remain, but the base of long-term holders is growing. And each cycle has historically bottomed higher than the previous cycle’s peak. <\/p>\n\n The cycles are no guarantee and no trading strategy. However, they provide a framework for understanding what you are getting into. Bitcoin is not a quarterly project. It is an asset that works best with a time horizon of at least one, preferably two cycles. <\/p>\n\n